Cadbury Ps Saves Valentine’s Day


Cadbury P.S. has announced three exciting ways to tell your loved one how you feel this Valentine’s Day. New personalised messages, a competition and a video booth – this Valentine’s Day, you can truly say it with P.S.

“I’m glad I swiped right”, “crazy loves company”, “you’re my cup of awesome” and “I don’t know what’s tighter, our jeans or our friendship”.

These are a few of the LIMITED edition messages that can be shared across the country this Valentine’s period, as Cadbury P.S. gives (chocolate) lovers a chance to personalise their affection through fun, and quirky messages. All that you need to do is buy a Cadbury P.S., scan the QR code and create a personalised e-card with preferred messaging and graphics supplied.

Adding to the awesomeness, Cadbury P.S. will be running a ‘Share the love’ competition between 15 January and 28 February 2018. To enter, you need to buy one of the 4 participating Cadbury P.S. bars with the messaging – “YOU’RE AWESOME”, “BIG hugs”, “I♥YOU” or “Be my Bae” and enter by scanning the QR code on the wrapping  and following the prompts – as simple as that. This competition allows consumers to stand a chance to win 1 of 4 experiences, including a full spa day with a hot air balloon ride accompanied by a loved one; 2 x Apple iPhone X’s with cellphone accessories (oh my!) for bae and you; an AWESOME full blown customised party experience; and last but not least, a makeover and shopping spree for you and yours. How cool is that? Wish we could enter into this rocking competition… sigh.

Building on the excitement of the campaign, the team will be embarking on a national roadshow and taking the personalisation of Cadbury P.S. to new highs, by giving you a chance to record personalised messages for your  loved ones in the Cadbury P.S. video booth.

To enter into the booth, all you need to do is purchase a participating Cadbury P.S. bar that you would like to customise and record your personalised message in the Cadbury P.S. video booth. This unique video is the perfect gift to give your loved one this Valentine’s Day and make their day that much special!

When And Where?

The Cadbury P.S. video booth will be travelling across South Africa, dropping in at Eastgate and Cresta Shopping Centre (20 – 21st January 2018), Southgate and Menlyn Mall (27-28th January 2018) and Maponya Mall (09 – 11th February 2018)  in Gauteng before heading to Canal Walk (02 – 4th February 2018), and Gateway (09 – 11th February 2018) from 9am to 5pm daily.

The Cadbury P.S. video booth will also be making an appearance at universities around the country, including: UCT (06th February 2018), North West University (08th February 2018), DUT (08th February 2018), TUT (13th February 2018), UJ (13th February 2018), Wits (14th February 2018) and finally Monash (14th February 2018).

By Shawn Greyling

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