Pitch Secrets 2009

Pitch Secrets 2009

Contact info

Find out what really wins pitches – and no, it’s not the work. Pitch Secrets is sixty minutes of pure pitch-winning content, back due to popular demand in Cape Town and Johannesburg. Filled with anecdotes, advice, empirical research and tips – make sure you see this show – and hope your opposition don’t.

Cape Town: Tuesday, 17th of March 2009, GSB Breakwater Campus, Waterfront
Johannesburg: Thursday, 19th of March 2009, FNB Conference & Learning Centre, Sandown

Time: Commences promptly at 18h00
Only R299 per person!

In by 6, out by 7
and you’ll discover more about pitching than you could learn in 20 years

Get clients to choose you
See the mistakes of others
Discover your own errors
See what works (with empirical evidence)
Discover the real success factors for winning pitches (and no, it’s not the work)
Enjoy yourself in this 1 hour performance

The ‘syllabus’ includes:
Thin slicing – The Hinge – Empirical Evidence (what winners actually do that’s different to losers) – Bill Clinton – Will you marry me and other pitching moments – Clarity – Structure – The 7 habits of winning pitchers – The ONE thing – The dangerous lure of the differentiating factor – Consonance – Time – Getting it worng – Signals – Entropy – Dual target markets – Discovering the brief – Sissies and regurgitation – Mission Statement Failure – The awful truth – The symbolism of cues – telling the best story – Death by PowerPoint – Marcia Clark’s mistakes that set OJ free – PowerPoint cognitive traps, Message Spirit, Data Dumps (yecccch) and more …

As space is limited to 75 seats in each venue, booking is essential and can be done on the Stratplanning website.

Visit the links alongside for more information.

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